Arnold Schwarzenegger is easily one of the most iconic action heroes of our time. Having been the Governor of California for 8 years (has it really been 8 years?!), he's looking to reinvent himself yet again. His appearance in movies here and there (even as a CG version of his younger self in Terminator Salvation) indicates he has Hollywood in his blood. He just loves to have people looking at him and listening to him. Some people are just wired that way.
Stan Lee - another iconic figure - appears to be behind this new cartoon which is about Arnold becoming a superhero. It's a silly yet interesting concept. It looks completely awful and from the 90s. It somehow makes me feel nostalgic and it hasn't even come out yet.
Schwarzenegger and Lee are both living cartoon characters as it is... this project wrote itself. It looks like complete fail. Behold.